Answers / Inbound Marketing

    5 Steps to Creating an Accurate Buyer Persona

    5 Steps to Creating an Accurate Buyer Persona

    Also known as a "marketing persona," the buyer persona is a fictionalized profile of your target customer that guides your...


    ( read )

    Topics: Inbound Marketing

    4 Inbound Marketing Techniques for Social Media

    4 Inbound Marketing Techniques for Social Media

    Inbound marketing refers to the type of marketing used to draw a visitor in as opposed to marketers going out to get...


    ( read )

    Topics: Inbound Marketing

    Most Popular

    Free

    Marketing

    Consultation

    Get Started!

    4 Major Inbound Marketing Insights I Learned at Inbound 2015

    4 Major Inbound Marketing Insights I Learned at Inbound 2015

    Inbound 2015 in Boston, MA this September was epic. My feet are still angry with me from walking around the Boston Convention...


    ( read )

    Topics: Inbound Marketing

    What are the Benefits of an Inbound Marketing Strategy?

    What are the Benefits of an Inbound Marketing Strategy?

    You have a pressing need or problem. You go online to search for an answer, or you consult Siri with great urgency.

    After...


    ( read )

    Topics: Inbound Marketing