Kathleen McQuaid

    Picture of Kathleen McQuaid
    Kathleen has offered clients marketing, business and technical solutions for over 20 years. Throughout her career, Kathleen’s professional offerings have expanded to embrace the latest advancements in print, digital and mobile media, quickly responding to shifts in the marketplace. Since founding KathodeRay Media in 1996, she has created marketing programs for many brands and organizations taking the time to understand the business goals of her clients, as well as the products and services that she markets, reaching niche audiences that would be otherwise inaccessible.
    Find me on:

    Recent Posts

    COVID Business Trends - Adjust, Pivot or Reinvent? | Small Business

    During the COVID Pause, as business owners or principles, we have adjusted, pivoted or reinvented our businesses to keep...


    ( read )

    Topics: Marketing & Business Tips,

    LinkedIn Strategy Guide, Part 1: Getting Found in Searches

    At the core of any personal LinkedIn strategy is the focus on making connections with other professionals and businesses. With...


    ( read )

    Topics: Social Media,

    Most Popular

    Free

    Marketing

    Consultation

    Get Started!

    How Do I Prepare Artwork for Print?

    What you need to know about file preparation for printing

    “It is inevitable as a business owner that at some point you will...


    ( read )

    Topics: Branding & Collateral,

    Free Content Calendar Template - Download Now!

    Free Content Calendar Template Download According to the Content Marketing Institute, 35% of B2B...


    ( read )

    Topics: Content Marketing,

    How to Fix a Small Business Website

     

    I find that many small businesses often have had a starter website built for them, and then after a few years (or more) they...


    ( read )

    Topics: Web Design,

    The Future is Responsive Web Design

    Responsiveness, in terms of website development, means that the visual elements on a website re-arrange based on who is...


    ( read )

    Topics: Web Design,

    Break Free of Boring Fonts & Designing with Web Friendly Fonts

    For years, designing for the web was a boring endeavor for graphic designers when it came to font choice. Yes, we could make...


    ( read )

    Topics: Web Design,

    Staying Connected in a Digital and Social Media Age

    The basics of keeping your website fresh with necessary tracking code and search engine optimization are fundamental to...


    ( read )

    Topics: Social Media,

    How "Old" Is Your Website?

    There is one very easy way for me and (most likely) your customers to know if your website has been set and forgotten. I check to...


    ( read )

    Topics: Web Design,